MISSION STATEMENT

The Datai Pledge is a groundbreaking and ambitious programme of conservation and sustainability initiatives designed to preserve and strengthen the environment, ecosystems, culture, heritage and the local community in order to ensure its uniqueness for future generations of visitors and Malaysians to cherish.

Our aim is to create a mutualistic relationship between our business and our environment – the ocean, the land and the people – and to integrate sustainability into all aspects of our operations, promoting future growth. We have engaged with specialists, NGOs and social enterprises, tapping into their specialised expertise to work in partnership with our own team to develop the most comprehensive programme to achieve our objectives.